Home > Design, UX > Re-post: Keeping Safe Those Things We Hold Precious; Our Memories

Re-post: Keeping Safe Those Things We Hold Precious; Our Memories

Here’s a freaking awesome article from 52 Weeks of UX guest author Alan Colville. Here’s a quick teaser, click here to read the full article.

Brooklyn Beta was a most memorable web conference. It can be relived through peoples’ stories, anecdotes, images and more, which are strewn far and wide across the web. Although not altogether typical, the quantity of data created around this event demonstrates the ruthless efficiency with which we record moments that matter to us.

We’ve never recorded so much in so many ways. In theory, the delight in rediscovery should be richer than ever before. However, given the complexity involved in these recordings, not least of which are the multiple sites, devices, formats we use, will our online recordings still be there in years to come? Decisions users make and actions designers take now could decide how easy it will be to relive memories with the richness we recorded them.

Living in the here and now
We’ve become intensely focused on the here and now. The single point in time or update in a our ‘lifestream’. So fastidious are we at updating, checking-in and tweeting, that our recordings become instantly submerged in a sea of updates. With this focus on the here and now, there’s an acceptance that in leaving a site, the rich recordings we’ve spent time building there are lost. Without these recordings, we rely on our own memory. I was recently reminded, proving the point, that our memories don’t serve us well. In fact they’re often wrong as Susan Weinschenk’s highlights in ‘100 Things you should know about memory – Your most vivid memories are wrong’. The human mind is good at piecing together memories to form a picture of an event. The web is still learning how to collate in this way. The mind is poor at remembering detail. So, what we can’t remember, our mind sometimes make up and fills in the gaps. The web can support this human frailty by being the place to hold the detail to accurately remind us later. For this to happen, we need to be able to find the detail in years to come as memories fade.

This wonderful story from This American Life beautifully demonstrates the creative license our mind can take.

The delight in rediscovery
We’ve always compensated for the inefficiency of our memory. From the first cave paintings or stories to photo’s, we record to help us remember and share. What has changed in this digital age is the sheer quantity of data being recorded. Whereas before, only the important events were recorded, such was the overhead in recording. Take for example portrait paintings, which was time consuming and a luxury of the rich. Now we record even the most mundane with infinite ease. Recordings of an event happen in multiple places, formats and ways across the web, whereas before there was a single recording of an event held in one place. We’re industrious like never before. Blogging and publishing on our own and others people’s sites. An intricate and intelligent web of data is quickly created around a place, opinion, moment or event.

As with any recording, there’s delight in rediscovery. As our memory falters overtime, the value of the recording grows. So focused are we on the here and now, that we seldom think that far ahead. An additional benefits of all this recording is that it compensates for yet another human frailty. We’re poor at knowing how important moments are when they happen! Retrospectively, it’s clear that some events that seemed minor at the time prove to be very important. Scott Berkun calls this ‘The Impact Ratio’. He defines it as the relationship between your perception of the importance of something, and how it turns out to be a year or ten years later. Because we capture more moments, chances are, even as our priority changes, the ones we considered minor are recorded nevertheless.


Categories: Design, UX
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